{"id":61688,"date":"2026-01-15T18:30:34","date_gmt":"2026-01-15T18:30:34","guid":{"rendered":"https:\/\/forum.sbenny.com\/blog\/technology\/smartphones\/smartphone-news\/omdia-global-smartphone-shipments-grew-4-in-q4-25-apple-reigns-supreme\/"},"modified":"2026-01-15T18:30:34","modified_gmt":"2026-01-15T18:30:34","slug":"omdia-global-smartphone-shipments-grew-4-in-q4-25-apple-reigns-supreme","status":"publish","type":"post","link":"https:\/\/forum.sbenny.com\/blog\/technology\/smartphones\/smartphone-news\/omdia-global-smartphone-shipments-grew-4-in-q4-25-apple-reigns-supreme\/","title":{"rendered":"Omdia: Global smartphone shipments grew 4% in Q4 25, Apple reigns supreme"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"review-body\">\n<p>Global smartphone shipments saw 4% growth in the fourth quarter of 2025 as the market was able to absorb rising component costs. According to preliminary data shared by <i>Omg<\/i>Apple was the runaway leader in terms of shipments and achieved a record 25% market share. This means that 1 in 4 phones shipped in the last three months of 2025 was an iPhone.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"inline-image\" width=\"1200\" height=\"675\" src=\"https:\/\/forum.sbenny.com\/blog\/wp-content\/uploads\/2026\/01\/Omdia-Global-smartphone-shipments-grew-4-in-Q4-25-Apple.jpg\" alt=\"Omdia: Global smartphone shipments grew 4% in Q4 25, Apple reigns supreme \"><\/p>\n<p>This isn&#8217;t particularly surprising as demand for the iPhone 17 series has remained strong since its launch in September. The holiday period also saw continued traction from older iPhone models like the 16 series, but it was the base iPhone 17 that served as the main growth driver.<\/p><div id=\"forum-3238887120\" class=\"forum-content-2 forum-entity-placement\">\t\t<div class=\"ad-wrapper\" style=\"width:100%;min-height:250px;text-align:center\">\r\n\t\t\t<!-- In Article Blog -->\r\n\t\t\t<ins class=\"adsbygoogle\"\r\n\t\t\t\t style=\"display:block; text-align:center;\"\r\n\t\t\t\t data-ad-layout=\"in-article\"\r\n\t\t\t\t data-ad-format=\"fluid\"\r\n\t\t\t\t data-ad-client=\"ca-pub-3476569516614521\"\r\n\t\t\t\t data-ad-slot=\"9829044906\"><\/ins>\r\n\t\t\t<script>\r\n\t\t\t\t (adsbygoogle = window.adsbygoogle || []).push({});\r\n\t\t\t<\/script>\r\n\t\t<\/div><\/div>\n<h4>Apple iPhone 17<\/h4>\n<p>Samsung came in second place with an estimated 18% share of all shipments for the quarter. Unlike Apple, which relies almost exclusively on premium devices, Samsung&#8217;s performance was primarily driven by smartphones in the sub-$300 segment, with the Galaxy A17 4G and A17 5G models praised as key volume drivers.<\/p>\n<h4>Samsung Galaxy A17<\/h4>\n<h4>Samsung Galaxy A17 5G<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"inline-image\" width=\"1200\" height=\"698\" src=\"https:\/\/forum.sbenny.com\/blog\/wp-content\/uploads\/2026\/01\/1768501834_407_Omdia-Global-smartphone-shipments-grew-4-in-Q4-25-Apple.jpg\" alt=\"Omdia: Global smartphone shipments grew 4% in Q4 25, Apple reigns supreme \"><\/p>\n<p> Xiaomi is third in the ranking with a market share of 11%, followed by vivo and Oppo with 8% each. Looking ahead, rising memory costs and component shortages will prove to be major challenges in 2026, especially for smartphone makers in the budget segment.<\/p><div id=\"forum-407106873\" class=\"forum-content forum-entity-placement\">\t\t<div class=\"ad-wrapper\" style=\"width:100%;min-height:250px;text-align:center\">\r\n\t\t\t<!-- In Article Blog -->\r\n\t\t\t<ins class=\"adsbygoogle\"\r\n\t\t\t\t style=\"display:block; text-align:center;\"\r\n\t\t\t\t data-ad-layout=\"in-article\"\r\n\t\t\t\t data-ad-format=\"fluid\"\r\n\t\t\t\t data-ad-client=\"ca-pub-3476569516614521\"\r\n\t\t\t\t data-ad-slot=\"9829044906\"><\/ins>\r\n\t\t\t<script>\r\n\t\t\t\t (adsbygoogle = window.adsbygoogle || []).push({});\r\n\t\t\t<\/script>\r\n\t\t<\/div><\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Global smartphone shipments saw 4% growth in the fourth quarter of 2025 as the market was able to absorb rising component costs. According to preliminary data shared by OmgApple was the runaway leader in terms of shipments and achieved a record 25% market share. This means that 1 in 4 phones shipped in the last [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":61689,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[137],"tags":[191,861,228,212,207,211],"class_list":["post-61688","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-smartphone-news","tag-apple","tag-live","tag-oppo","tag-other","tag-samsung","tag-xiaomi","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Omdia: Global smartphone shipments grew 4% in Q4 25, Apple reigns supreme - Sbenny\u2019s Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/forum.sbenny.com\/blog\/technology\/smartphones\/smartphone-news\/omdia-global-smartphone-shipments-grew-4-in-q4-25-apple-reigns-supreme\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Omdia: Global smartphone shipments grew 4% in Q4 25, Apple reigns supreme - Sbenny\u2019s Blog\" \/>\n<meta property=\"og:description\" content=\"Global smartphone shipments saw 4% growth in the fourth quarter of 2025 as the market was able to absorb rising component costs. According to preliminary data shared by OmgApple was the runaway leader in terms of shipments and achieved a record 25% market share. 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