There’s something special about an iPhone event. It’s the most exciting end-of-summer phone announcement and is perhaps the biggest phone event of the year.
But iPhone updates have become a bit boring in recent years. Things have changed this year: the iPhone 15 Pro Max is the most competitive flagship produced by Apple in recent years. Forget it: the iPhone 15 Pro Max is Apple’s most competitive flagship yet.
It finally caught up with Android flagships on Zoom
The exclusive tetraprism periscope of the iPhone 15 Pro Max finally puts the Cupertino flagship at the level of the Android competition. The unique lens design features a prism that bounces light at a 90-degree angle four times before it reaches the sensor. The further the light travels, the greater the zoom, and Apple has found a way to pack 120mm (5x, from the main camera) of zoom into the smallest space possible.
Apple’s telephoto lens also has the widest aperture at 120mm at f/2.8. For reference, the Xiaomi 13 Ultra’s 120mm telephoto lens has an f/3.0 lens, although that one has a much larger sensor.
It has the world’s first 3nm chip
Apple has always pushed the availability of smartphone chips forward. The A17 Pro in the iPhone 15 Pro models is the world’s first 3nm chip you can buy. It leads the way with Apple’s unique big-little style configuration: the CPU has 2 performance cores and 4 efficiency cores, the GPU is a 6-core unit with Ray Tracing.
Finally a standard door
The iPhone’s move to USB-C has been rumored for years, but it still feels surreal to finally see it. For the first time ever, the iPhone can use the industry-standard USB cable, of which everyone has at least a few.
New and interesting design with thinner bezels
For years we’ve had shiny, fingerprint-magnetic iPhones with uncomfortably sharp edges. Finally, the iPhone 15 Pro Max has a more rounded edge, a brushed titanium finish and the thinnest bezels ever.
The use of a titanium and aluminum alloy body means the iPhone 15 Pro Max tips the scales at a rather manageable 221g, which is less than Samsung’s Galaxy S23 Ultra.
It’s still an iPhone
This means that the 15 Pro Max will undoubtedly be the smoothest phone around. It will also have amazing battery life, a solid iOS software experience, all-round premium visuals, and the best video capture ever on any phone.
And the accessory ecosystem will be better than any other smartphone out there.
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