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Sony has already started mass production of PlayStation VR2 headsets and will maintain a high production rate until the headset launches early next year, insiders say. Bloomberg.
The goal is to have 2 million units of headphones by March 2023. The pace of production after launch will be adjusted based on initial sales. The company is also stocking up on PS5 consoles because it reportedly wants to do a big marketing push and needs to have units of both available in stores.
VR suffers from a chicken-and-egg problem: people don’t have VR headsets, so developers don’t make VR games, so people don’t buy VR headsets. A big marketing push will help solve the first problem, and Sony has a plan for the second as well.
A Horizon Call of the Mountain VR gaming has already been announced for PSVR2, a part of the internal game Horizon franchising. In total, there are over 20 VR titles in development by in-house and third-party developers.
The original PSVR took eight months to hit one million shipments, which puts the 2 million production target in context – Sony is much more confident about that.
The post continues on our Blog: Bloomberg: Sony is confident in PSVR2, plans to produce 2 million units by March next year
What do you think about it? Feel free to reply below!
The goal is to have 2 million units of headphones by March 2023. The pace of production after launch will be adjusted based on initial sales. The company is also stocking up on PS5 consoles because it reportedly wants to do a big marketing push and needs to have units of both available in stores.
VR suffers from a chicken-and-egg problem: people don’t have VR headsets, so developers don’t make VR games, so people don’t buy VR headsets. A big marketing push will help solve the first problem, and Sony has a plan for the second as well.
A Horizon Call of the Mountain VR gaming has already been announced for PSVR2, a part of the internal game Horizon franchising. In total, there are over 20 VR titles in development by in-house and third-party developers.
The original PSVR took eight months to hit one million shipments, which puts the 2 million production target in context – Sony is much more confident about that.
The post continues on our Blog: Bloomberg: Sony is confident in PSVR2, plans to produce 2 million units by March next year
What do you think about it? Feel free to reply below!
