After months of teasers, HMD has finally announced its Barbie-themed flip phone. The device is more or less a gamified Nokia 2660 Flip, but it features several software tweaks and a major styling overhaul.

HMD announces Barbie phone

As you’d expect from a collaboration, pink plays a big role. The phone comes with a removable 1,450mAh pink battery, a pink USB-C cable, a matching polishing cloth, and a few other accessories. These include two swappable back covers, a beaded phone strap, attachable phone charms, and Barbie stickers.

HMD announces Barbie phone

The HMD Barbie Phone features a 2.8-inch main screen and a 1.77-inch cover screen. It is powered by a Unisoc T107 chipset with 64MB of RAM and 128MB of storage expandable up to 32GB via microSD card slot. It includes a single VGA camera (0.3MP), Bluetooth 5 connectivity, a headphone jack, and a USB-C port for charging and data transfer.

HMD announces Barbie phone

The software side of things is covered by the S30+ operating system in most markets, although the US version will run on KaiOS. HMD has extended the customization to the phone’s UI with custom Barbie icons, wallpapers, and ringtones. The Barbie phone also gets a digital wellbeing advisor, a Barbie Meditation app, and self-care reminders.

The price of the HMD Barbie phone is $129/€129/£99 and is on sale today in most of the world, with the US version coming in October.

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Philip Owell

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