The European Commission, the executive arm of the European Union, introduced the Digital Markets Act (DMA) to ensure a higher degree of competition by preventing large companies from abusing their market power. One of the companies targeted is Apple, and second ReutersInternal Market Commissioner Thierry Breton told Tim Cook that it is necessary to open the ecosystem to competitors.

Apple European headquarters, based in Cork, Republic of Ireland
Apple European headquarters, based in Cork, Republic of Ireland

Breton revealed that he met with Apple’s CEO in Brussels and told him that Apple should allow iPhone users to benefit from competitive services, be they e-wallets, browsers or app stores. One of the counterarguments Cook used was that it could compromise security and privacy, but the EU chief added that the DMA promotes innovation without jeopardizing either.

So far, six companies have been designated as guardians who need their digital products and services to comply with the law: Alphabet (owner of Google), Amazon, Apple, ByteDance (owner of TikTok), Meta (owner of Facebook, Instagram and WhatsApp ) and Microsoft.

The guardians, according to the European Commission
The guardians, according to the European Commission

According to the European Commission’s website, the DMA wants gatekeepers to allow third parties to interact within companies’ services, allow business users to access the data they generate, and allow companies to conclude contracts and deals outside of the platform.

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Philip Owell

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