In October, Samsung unveiled the Bespoke Edition of the Galaxy Z Flip3, offering a total of 49 color combinations. This program will also be available for the upcoming Galaxy Z Flip4 and, according to rumors, will be expanded to offer even more variety and to be available in new markets.

When customizing the Z Flip3, users can choose one of two frame colors, five on the rear panel and five on the front panel. By removing a color scheme that overlapped non-bespoke phones, this provided 49 options. For Z Flip4, Bespoke Studio will likely offer customizations for these same three elements, but with more options.

The customization tool of the Galaxy Z Flip3 bespoke edition
The customization tool of the Galaxy Z Flip3 bespoke edition

Samsung has offered bespoke personalization service in the United States and Canada, the United Kingdom, Germany and France, as well as South Korea and Australia. The plan for this year is to expand to other markets in Europe and Asia, according to inside information.

Samsung also offered bespoke personalization for the Galaxy Watch4 and Watch4 Classic wearables. It was a pretty straightforward customization – choose the watch model you want, then pick a strap. Presumably, the upcoming Galaxy Watch5 models will also be part of the Bespoke program and will also be available in new markets.

Customizing the Galaxy Watch 4
Customizing the Galaxy Watch 4

The Galaxy Z Flip4 (and Z Fold4) and Galaxy Watch5 are expected to be unveiled on August 10th. It remains to be seen whether the Bespoke Studio will be available from Day 1 or if it will launch later.

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Philip Owell

Professional blogger, here to bring you new and interesting content every time you visit our blog.