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Motorola’s Edge 30 Fusion smartphone was initially launched in parts of the world in September, and now it’s finally ready to make its US debut. It will be available on December 12 in a very special colour, never seen before: it is called Viva Magenta and is the Pantone Color of the Year 2023.
This color of the year thing has been going on for more than two decades now, with Pantone choosing a hue each year “by analyzing global trends and themes throughout the year”, considering “all aspects of society from fashion to marketing, social media and even politics,” according to Motorola’s official press release on the matter.
Motorola, by the way, has a “globally exclusive partnership with Pantone in the smartphone category,” which is where the new Edge 30 Fusion colorway comes into play. Viva Magenta is, according to Motorola, “a fearless hue that writes a new narrative”, “conveys what it means to enthusiastically merge the virtual and the physical”, is “inspired by nature and explored through technology, revealing multiple dimensions and a new way to create”. That’s a pretty beefy word salad right there, isn’t it?
The post continues on our Blog: Motorola Edge 30 Fusion Launches in US in Viva Magenta, Pantone Color of the Year 2023
What do you think about it? Feel free to reply below!
This color of the year thing has been going on for more than two decades now, with Pantone choosing a hue each year “by analyzing global trends and themes throughout the year”, considering “all aspects of society from fashion to marketing, social media and even politics,” according to Motorola’s official press release on the matter.
Motorola, by the way, has a “globally exclusive partnership with Pantone in the smartphone category,” which is where the new Edge 30 Fusion colorway comes into play. Viva Magenta is, according to Motorola, “a fearless hue that writes a new narrative”, “conveys what it means to enthusiastically merge the virtual and the physical”, is “inspired by nature and explored through technology, revealing multiple dimensions and a new way to create”. That’s a pretty beefy word salad right there, isn’t it?
The post continues on our Blog: Motorola Edge 30 Fusion Launches in US in Viva Magenta, Pantone Color of the Year 2023
What do you think about it? Feel free to reply below!
